Branded Experiences
Case study
Ansell AXIS Xperience & Innovation Studio
Atlanta
Ansell makes products that protect people. AXIS is where that mission becomes something you can walk through.
Ansell makes products that protect people. AXIS is where that mission becomes something you can walk through.
What we built
TSC developed the full concept: welcome zone, immersive showcases, live product labs, co-creation spaces, all tied together by The Storytelling Suite, with content that updates in real time, personalised to whoever’s in the room.
The challenge
The flagship Customer Experience and Innovation Center in Atlanta had to work for visitors with fundamentally different needs: procurement specialists, frontline healthcare workers, sales teams, distributors. Each group arrives with its own questions.
“Protection stays abstract until someone realizes the glove in their hand is the thing keeping them safe at work. ”
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Credits
Vision & Strategy, Concepting & Design, Content Production, (AV) Engineering, Project Management, Technical Delivery, The Storytelling Suite, Customer Success, Remote Monitoring & Support
The Storytelling Company
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