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Man walks toward blue-lit displays in a white showroom

Ansell AXIS Xperience & Innovation Studio

Atlanta

A procurement specialist and a nurse want different things from the same room.

Ansell makes the things that stand between a worker and what could hurt them: gloves, suits, protective equipment. AXIS in Atlanta is the room where you can pick them up.

What we built

TSC developed the full concept: welcome zone, immersive showcases, live product labs, co-creation spaces, all tied together by The Storytelling Suite, with content that updates in real time, personalized to whoever's in the room.

The challenge

The flagship Customer Experience and Innovation Center in Atlanta had to work for visitors with fundamentally different needs: procurement specialists, frontline healthcare workers, sales teams, distributors. Each group arrives with its own questions.

Man walks toward blue-lit displays in a white showroom
Protection stays abstract until someone realizes the glove in their hand is the thing keeping them safe at work.
Project Team TSC

Credits

THE STORYTELLING COMPANY

Vision & Strategy

Concept & Design

(AV) Engineering & Project Management

Software & Product

The Storytelling Suite

Content Production

Technical Delivery & Launch

Care & Support

Customer Success, Remote Monitoring & Support